AI Insights · Timothy · January 2024
Top 5 Air Travel Apps Performance in Ireland Q4 2023
Discover how the top 5 air travel apps performed in Ireland during Q4 2023 with insights on downloads, revenue, and active users.
During the fourth quarter of 2023, the top 5 air travel apps in Ireland demonstrated varying trends in downloads, revenue, and weekly active users. The data, provided by Sensor Tower, offers a comprehensive look at how each app performed on a unified platform, encompassing both iOS and Android.
Ryanair saw its downloads start at 7.2K in late September and gradually decrease to around 4.5K in early December, before a slight uptick to 5.6K by the end of the quarter. Revenue remained steady at approximately $1 per week throughout the quarter. Weekly active users fluctuated slightly, beginning at 28.2K and ending at 27.1K.
Aer Lingus experienced a decline in downloads from 4.1K in late September to 2.7K by mid-December, followed by a recovery to 3.5K in the final week. Weekly active users saw a consistent decrease from around 9.2K to 7.7K over the period.
Flightradar24 | Flight Tracker had a varied performance in terms of revenue, starting at $4K in late September and fluctuating throughout the quarter, ending at $3.3K. Downloads showed a similar pattern, beginning at 2.4K, dipping mid-quarter, and peaking at 3.8K in the last week of December. Weekly active users decreased from 16.7K to 14.8K over the quarter.
British Airways maintained a steady download rate, starting at 940 and peaking at 1.2K in late October, before settling at 954 by the end of December. Weekly active users remained relatively stable, starting at 5.5K and ending at 5.5K, with a peak of 6.3K in early December.
Aer Lingus Play had a modest number of downloads, starting at 1K in late September, peaking at 1.4K in late October, and ending at 988 in the final week of December.
For more detailed insights and analysis, visit Sensor Tower.